Family-friendly Phoenix neighborhoods near Midtown
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Family-friendly Phoenix neighborhoods near Midtown

Choosing a home in Midtown Phoenix can feel harder than it should. On a map, a lot of areas look close, but in real life, the right fit comes down to your daily rhythm, school drop-off routes, grocery runs, shade on the street, and whether…
Phoenix family neighborhoods from $1.2M to $1.5M
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Phoenix family neighborhoods from $1.2M to $1.5M

When people ask me which Phoenix family neighborhoods they should consider with a budget between $1.2 million and $1.5 million, I never give a simple one-word answer. At this price point, you are not just trying to find any available house.…
Desert Ridge vs 85254 for Phoenix Families

Desert Ridge vs 85254 for Phoenix Families

Moving to Phoenix gets confusing fast, especially when two popular areas look close on the map but feel different in real life. When families ask me about the differences between Desert Ridge vs 85254, I tell them not to start with the zip…
Phoenix Neighborhoods Near All Saints' Episcopal Day School
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Phoenix neighborhoods near All Saints’ Episcopal Day School

If you are comparing Phoenix neighborhoods near All Saints' Episcopal Day School, I would not start with a giant map and a 10-mile circle. I would start with the school run, your daily rhythm, and how much friction you want in your week. All…
Phoenix vs Scottsdale Families Moving to Arizona?

Phoenix or Scottsdale for Families Moving to Arizona?

A move to Arizona can look simple on a map. Phoenix and Scottsdale share a border, consistent sunshine, and plenty of iconic Sonoran Desert views. But for families, daily life can feel pretty different once school drop-off, work commutes,…
Phoenix Age-Restricted Communities or Any-Age Homes?

Phoenix Age-Restricted Communities or Any-Age Homes?

Downsizing isn't only about fewer square feet. It's about choosing how you want your days to feel after the move. I've helped a lot of Phoenix families through this decision, and the question usually comes up early: should I explore…
Best Phoenix Gated Communities for Families
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Best Phoenix Gated Communities for Families

A front gate will not raise your kids for you, but it can make daily life feel significantly calmer. When people ask me about Phoenix gated communities, they are usually trying to buy a little breathing room, less cut-through traffic,…
Downsizing a Home in Phoenix, Step by Step

Downsizing a Home in Phoenix, Step by Step

I've sat at a lot of kitchen tables with homeowners who know the house is too much, but still can't picture leaving it. That's normal. A long-time home holds routines, neighbors, holiday memories, and a big part of family life. I'm…
An adult daughter and her elderly father sitting together on a living room sofa having a gentle talk.

Using power of attorney to sell a parent’s home in Arizona

When a parent can't handle a home sale alone, one question stops everything: can you sign for them? I see families hit this wall all the time. The house needs to be sold, care costs are rising, and nobody is sure who has legal authority. This…
Helping a parent sell a house in Phoenix from another state

Helping a parent sell a house in Phoenix from another state

Helping a parent sell a house in Phoenix from another state can feel like trying to steer a moving truck from two time zones away. You miss a call, a vendor needs access, your parent gets overwhelmed, and now a simple decision feels urgent. If…

Meet Bob Hertzog

Phoenix Arizona Real Estate Expert

Bob Hertzog is the owner of The Bob Hertzog Home Selling Team at The Brokery and a top 1% Metro Phoenix REALTOR®, according to local MLS production.

Licensed since 1999, Bob brings more than 25 years of experience, 500+ closed transactions, and $300+ million in total career sales volume to buyers and sellers across Central and Northeast Phoenix.

A third-generation real estate agent who grew up in North Central Phoenix (85021) and has lived in 85028 (The Sheaborhood) for over 25 years, Bob is known locally as “Bob Hertzog – Your Real Estate Dad” for his honest guidance, deep neighborhood knowledge, and no-pressure approach.

Professional Achievements:

  • Top 1% Metro Phoenix REALTOR® by MLS production
  • Licensed since 1999 with 25+ years of full-time experience
  • 500+ closed transactions and $300M+ in career sales volume
  • Featured real estate expert in Good Morning America, Bloomberg, Reuters, The New York Times, The Arizona Republic, KPNX 12 News, Fox 10 Phoenix, and AZ Family (CBS)
  • Consistently verified 5-star reviews across Google, Zillow, Realtor.com, FastExpert, and Experience.com

Client-Focused Approach

Bob takes a consultative, trust-first approach focused on education, clarity, and long-term decision-making. He averages 18 transactions per year and is widely respected for his hyper-local insight, data-driven advice, and steady communication throughout the process.

Specializing in downsizing and retirees, relocation, luxury homes, move-up buyers, and condos/townhomes, Bob helps clients confidently navigate major life transitions — always prioritizing what he would recommend for his own family.

Bob Hertzog Your Real Estate Dad Family Photo

Connect with Bob:

Office: 9845 N 22nd Pl. Phoenix, AZ 85028

Text: 602-957-1583
 Request Call Back: Pick a time that works best for you
 YouTube: Phoenix market insights, neighborhood guides, downsizing advice

Bob shares real-world Phoenix real estate advice through market insights, neighborhood breakdowns, and practical guidance — helping buyers and sellers make confident, informed decisions in today’s evolving housing market.

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